Lasse Brand represented Rupprecht Consult at the 21st European Conference on Mobility Management in Maastricht, presenting the SmartMove project in an inspiring Pecha Kucha session.
Several hundred policy makers, traffic engineers and scientists in the field of mobility gathered in Maastricht to discuss the newest trends in mobility management. Rupprecht Consult was represented by Lasse Brand, who presented the Active Mobility Consultancy approach developed in the SmartMove project in an inspiting and popular Pecha Kucha session.The SmartMove project focused on overcoming subjective barriers to public transport use. Active mobility consultancy, which involves tailored travel advice in face-to-face dialogues, was tested in eight rural and peri-urban regions across Europe. Results show the project successfully increased awareness and boosted public transport use by 18% on average.Step-by-step guide available at: http://www.smartmove-project.eu/